618 EC Campaign in 2022 has witnessed striking performance of breo, a brand well-known for massager devices. It ranked first in massager category on two major e-commerce(EC) platforms, Tmall and JD, o...
The domestic men's makeup industry has grown exponentially in recent years. Major beauty brands including L’Oréal have accelerated investment in the male cosmetics market and increased new ...
Fierce, homogenous competition and tech-centered product iteration dominates the washing machine industry. In this environment, how can brands promote new products during sales events? Illuminera in...
Brand designers have traditionally "dictated" and led the trends of fashion design. However, as an outstanding American work-style brand, Dickies has innovated boldly. Through in-depth consu...
When the traditional ‘supporting actor appliance’ water heater meets the post-90s generation, what kinds of product demand will be sparked? Will external aesthetics attract motivated decorator...
L’Oréal recently launched its latest anti-aging product - "L’Oréal Mid-night Cream" on Tmall, sparking an unprecedented market response for the beauty brand, selling 100,000 units in ...
